Shraddha Hulle

Digital Marketing Executive | SEO & Organic Growth Specialist

India.

About

Highly results-driven Digital Marketing Executive specializing in SEO, social media, and organic growth strategies for both B2B and D2C brands. Proven ability to significantly enhance online visibility and lead generation, demonstrated by boosting Pinterest impressions by 48x in 4 months and achieving 30-60% organic traffic growth for B2B clients. Adept at leveraging platforms like Instagram and YouTube, increasing followers by 65% and improving lead conversions by 45% through strategic content and data-driven optimization.

Work

Forever Living Products

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Network Marketing Associate

Pune, Maharashtra, India

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Summary

Managed digital promotions and lead pipeline for a direct-to-consumer health and wellness brand, focusing on engagement and product interest.

Highlights

Successfully promoted wellness and skincare products through diverse digital channels, referrals, and direct client engagements.

Managed and optimized a lead pipeline, conducting personalized follow-ups with over 50 leads weekly via WhatsApp and Instagram, significantly increasing engagement and product interest.

Developed engaging promotional visuals and storytelling scripts, enhancing customer education and directly supporting team sales initiatives.

Systematically tracked communication touchpoints to cultivate long-term customer relationships and efficiently resolve product-related queries.

Phooldaan Decor

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Social Media Marketer

Pune, Maharashtra, India

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Summary

Designed and executed organic content strategies across multiple platforms for a home and event decor brand, driving significant growth in engagement, conversions, and brand recognition.

Highlights

Designed and executed comprehensive organic content strategies across Instagram, Pinterest, YouTube, and Google Merchant, ensuring alignment with seasonal trends and brand voice.

Produced compelling branded visuals and videos using Canva and CapCut, which boosted Instagram engagement by 60% and increased lead conversions by 45%.

Optimized campaigns leveraging platform insights, achieving a 65% increase in Instagram followers and a 40% rise in YouTube engagement.

Cultivated brand loyalty through active management of DMs and community interactions, collaborating cross-functionally to ensure consistency and achieve a 22% increase in brand recognition.

Allied Analytics

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Junior Digital Marketing Executive

Pune, Maharashtra, India

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Summary

Executed on-page SEO strategies and backlink building for a B2B research and tech insights firm, significantly improving organic search visibility and domain authority for client websites.

Highlights

Executed comprehensive on-page SEO strategies, including keyword research, content optimization, internal linking, and technical audits for B2B client websites.

Developed SEO-optimized meta titles, descriptions, and blog/article content, contributing to a 30% improvement in organic search visibility.

Secured over 50 high-quality backlinks through guest blogging, directory submissions, and social bookmarking, enhancing domain authority and keyword rankings.

Utilized Google Analytics and custom dashboards to meticulously track traffic performance, bounce rates, and click-through rates, providing critical insights for strategic decision-making.

Supported content planning and generated weekly performance reports for multiple B2B client accounts, consistently meeting tight deadlines in a fast-paced environment.

Education

DY Patil University, India

Pune, Maharashtra, India
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Bachelor of Engineering Engineering Grade: First-Class Honours (83%)

Certificates

SEO Essentials with SEMrush

Semrush Academy

Marketing & Communication Job Simulation

NSW Government

Prompt Engineering

IBM

Project Manager

Siemens Forage

Project Management

CBRE Forage

Skills

Digital Marketing Tools

Google Analytics, Google Keyword Planner, Google Search Console, SEMrush.

Content & Design

Canva, CapCut, Premiere Pro, AI Tools, ChatGPT, Jasper.

SEO

Keyword Research, On-Page SEO, Off-Page SEO, Technical SEO, Backlinking.

Social Media Platforms

Instagram, Pinterest, YouTube, LinkedIn, Facebook, Twitter.

Marketing Strategy

Brand Storytelling, Community Engagement, CRM, Lead Follow-up.

E-commerce

Shopify, Google Merchant Centre, Product Listings, Inventory Monitoring.

Adaptability

Fast-paced Environments, New Tool Adoption, Trend Analysis.

Creative Thinking

Campaign Ideation, Storytelling, Visual Development.

Collaboration

Teamwork, Interdepartmental Coordination, Marketing Teams.

Time Management

Task Prioritization, Deadline Management, Project Coordination.